small business marketing and advertising ideas to increase your small business sales

by:Yovog     2023-08-04
Everything you do in business is advertising.
Advertising is not just an advertisement you put in the newspaper.
Here are some tips to increase profits in local businesses.
Your business can\'t seem empty.
If your car park is empty, it looks like no one has bought it from you.
Do you like to go to the empty restaurant in the parking lot?
Most people don\'t at least park their cars in front of your business.
If you have a large parking lot and other stores nearby, you can have employees in other stores parking in front of your store.
Lighting for retail stores or small businesses.
Natural full spectrum lighting makes the colors in your business stand out.
Your monitor will be more prominent.
It is also easier in the eyes.
Put music in your store.
Make it big enough to hear, but can\'t interfere with any conversation loudly.
Pop music is good and sounds easy.
Stores or other businesses that don\'t have music sound static.
Very unattractive.
Run the air purifier.
The old smell is a big mistake.
Make sure you don\'t have anything to smell in your trash can.
There is no need to spend big money here.
There will be a small air purifier in your display area.
If you have a retail store
Please do not smoke in the store.
Please don\'t chew tobacco.
I know it\'s your shop.
But smoking stimulates the nostrils of about 80% of people.
Watch you spit the tobacco in a Cup, like. . .
Well, spit in the Cup.
If you want to completely turn off more than half of your customers, smoking or chewing tobacco in your business should work.
Retail stores or other small businesses do not have a location for your beloved fallen pet.
No matter how much you love cats and dogs, they smell.
Some people are afraid of dogs.
I promise that if you keep a pet in your business, your sales will drop.
Your small business in the local area can\'t show your political loyalty.
If you have political signs (
Democrats or Republicans)
You will turn off half the people who come to your store.
Keep it yourself unless you sell political hats and jewelry.
Even political bumper stickers will cost you sales.
Most businesses need an open logo.
A bright open sign looks like you\'re ready to do business.
If you don\'t have a bright sign, some people will think you are closed.
Keep the business clean and tidy.
If people follow the mud into your business, vacuum it after it dries.
If a customer makes a mess of things and the next customer sees it, they think you make a mess of things, just don\'t care.
If you let customers use your bathroom, make sure they are clean and have enough soap and toilet paper.
Use air freshener after each use.
If you never let a customer use your facility, you will still use air freshener after each use.
If you have a display in your small business that people can see, make sure they are lit up at night.
It helps to be safe, and after closing, the customer will still view it in your window.
Make sure that what they see is attractive.
These ideas are not about how to advertise in a traditional way.
However, regardless of how you promote your business, ignoring these ideas will cost your business.
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