eveready eyes ₹100 crore from appliances

by:Yovog     2023-08-19
With the development of the home appliance market, India Wanwei Industrial Co. , Ltd. has opened up new fields.
The company, known for its dry batteries, now has a good reaction to ceiling fans.
These products are being marketed under their own brand and as part of the small household appliance division launched last year.
\"We saw a very good attraction in the ceiling fan space, which is almost a 5 k-
10 million, \"said Amritanshu Khaitan, president of EIIL.
The product has been market tested in a limited range and expanded distribution after response.
Manufacturing has been outsourced.
EIIL has introduced products such as mixer grinder, juicer, ceiling fan, iron, fountain, room heater and other winter appliances, and recently launched air purifiers in its emerging electrical sector. In 2017-
18 eiil of target is from appliances in get about 100 100 crore of contribution.
Since electrical appliances are mainly purchased at discretion, they are highly withdrawn by the government.
Currency notes of value.
He said: \"Just as they started to perform well, there was a momentum of demonization, but the recovery was good . \"Khaitan.
EIIL has been working for years to diversify its portfolio, not just batteries, flashlights and packaged tea.
It now has a lot of influence in the field of lighting, relying on the government\'s push for the environment --
Friendly lighting.
In the current fiscal year, the company expects profits in the lighting sector to reach 2400. Khaitan said. Mr.
Heitan said that during the fiscal year, he expects the contribution of battery sales to drop to 61% from 64% now.
The rising share of packaged tea in EIIL turnover is also declining, while the share of lighting is expected to increase from 21% to 25%.
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