unilever acquires blueair - central air purifier

by:Yovog     2020-11-07
unilever acquires blueair  -  central air purifier
Unilever, parent company of Unilever Hindustan (HUL)
In an undisclosed amount, Blueair, a leading Swedish mobile air purification technology company, was acquired.
Through the deal, Unilever is moving into the air purification sector, which will complement its existing water purification business.
Stockholm, which started in 1996-
The company, which sold $0. 106 billion last year, is one of China's largest manufacturers of high-end air purifiers. S.
In a statement, HUL said Japan, South Korea and India.
Nitin Paranjpe, president of Unilever's home care business, said: "Blueair brands and products are well known and represent superior quality and design, as well as superior capacity and performance.
Bengt Rittri, founder of Blueair, said the acquisition would help expand the reach of Blueair purifiers.
"Twenty years ago, Blueair launched a mission to start a clean air revolution by bringing people the best air purifiers in the world . "Rittri.
Blueair's air purification products can remove up to 99 kinds.
According to a company statement, 97% of the pollutants in the air, including harmful soot particles, allergens and viruses.
Using India's demand for air purifiers, Blueair launched its business in India in last May, aiming to make India one of the three largest markets in the world within five years.
The company has launched four indoor air purifier models priced between Rs. 40,000 and Rs.
95,000, and a mobile app to measure the level of air pollution in specific areas.
"Blueair will continue to operate with existing brands in all of its markets, including Sweden, China, the United StatesS.
Japan, South Korea and India . "Rittri.
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