Oral hygiene all the rage in Russia - latest oral b electric toothbrush

Yekaterina Tkalenko brush her teeth three or four times a day--
Especially after enamel.
Insulting tea or coffee
She makes them professionally clean twice a year and carries dental floss as important as an air filter.
She recently spent nearly $1,000 to whiten her teeth.
"When I look at a person, whoever he is, the first thing I see is his or her teeth and their smiles," 34-year-
Old Moscow working in the tourism industry.
"When I see good teeth, I think this person has more opportunities in life and he will be more successful than a person with bad teeth.
"In a country, a generation ago, only when the teeth were injured, the family shared the toothbrush, and the floss was just a curiosity, would go to the dentist, and oral hygiene was the new fashion.
Good teeth, too. -
Or at least White. -
In a wealthy city like Moscow, being an important part of a person's image is as important as a proper lipstick or perfect high heels. Soviet-
The teeth of the times are notoriously bad.
1991, average 35-year-
Vladimir Sadovsky, vice president of the Russian Dental Association, said the elderly have 12 to 14 holes, fillers or missing teeth. (
Adults have 28 teeth, not wisdom teeth. )
Toothpaste and everything.
The toothbrush has a hard bristles, which will scratch the gums and do more harm than good.
Dental technology lags behind the West for many years; the 17-year-
The old man crowned Miss U. S. S. R.
In 1990 of the same year, she flew to Philadelphia to close the gap between her teeth and fill some cavities.
But in recent years, the domestic oral health market has shown explosive growth.
Private dental clinic in the center of Moscow, the quality of new equipment far exceeds the level of stationary
There are underfunded municipal clinics in almost every corner.
Not only are the pharmacy shelves stocked with the latest mix of imported Colgate and Aquafresh, but also yogurt --
Paste and paste based on the jazz flavor of lemon mint.
There are also
Plaque rinse, freshener, round tartar, flat tartar, whitening strip, gel and plate.
According to industry estimates, sales of oral hygiene products in Russia have almost doubled since 2000.
From $2005 to last year, expenditures in the sector were estimated to have increased by $0. 17 billion to $1.
43 billion, according to the Russian cosmetics online newsletter, statistics from the European monitoring organization were cited.
More people are willing to buy high
Final products, including electric toothbrushes and Rembrandt toothpaste, cost up to $14 per tube.
Tkalenko, a self
Describes addict in oral hygiene, using another foreign brand with a price of $19.
"Right now, people are well aware of the fact that if you want to be successful in business, you have to have a healthy smile," said Andrea akulovic, a dentist at St.
Peterborough, today is the editor of dentistry.
In the 1980 s, he said, federal statistics showed
Russia has only one toothbrush every quarter.
Even now, in the obsession with teeth in some cities, the per capita spending on toothpaste-per year --
It's $3. 80.
This still means a lot of tooth decay.
Nevertheless, it is not uncommon for women, even some men, to keep dental floss in their hands (
Although not everyone knows it's uncivilized to use it at the table).
And, to a large extent, due to the school's educational movement, the importance of good oral hygiene began to be exercised at a young age: in a recent art competition, the children showed their views on the Russian president. year-
The little girl drew a pajamas. and slipper-
Putin in his coat brushed his teeth in front of the mirror (
Next to a golden toilet).
Here, people are still skeptical about fluoride in the water.
A dentist in Moscow said it caused people's teeth to turn brown, and a major water supply company stopped selling last year because the company said, customers can get enough food from food and air.
"Despite this, the Russian government has funded milk fluoride in some cities and achieved good results.
In the southern city of Voronezh, an average of 12-year-
Sadovsky said that old had nearly four cavities in 1994, the year the fluoride movement began.
2004, the number of cavities is 1. 5. In the U. S.
By contrast, nearly 60% of people aged 6 to 19 have never had holes in their permanent teeth.
"At 1991, they don't know what a dental practitioner is.
They don't know what dental floss is, "said American dentist Giovanni Favero, who trained Russians early after the collapse of the Soviet Union and created the U. S-
He has worked at the Russian dental center in central Moscow for 12 years.
"If the patient is not injured, the dentist has never told him to come.
Now, ordinary people have learned that there are different ways.
"69-year-old Favero became familiar with Russian dentistry in his early 90 s, when he saw Russian exchange students at a California clinic.
A student who recently visited a dentist in Russia complained about toothache.
He has 21 holes but he still doesn't believe it a bit.
Favero saw it all in the Russian population. An X-
Ray images once showed that a patient's broken teeth were reattached to something suspected of a paper clip.
Recently, he pulled out two teeth and gave a new meaning to the word loose;
They were almost hung from their roots.
Joking, the clinic's dental assistant Svetlana Chekalina himself had lovely teeth and suggested that he pull them out with his hand.
Favero and other dentists say the dental boom is a big part of the well --to-
It's not all good.
Many clinics are not owned and run by dentists, but are owned and operated by merchants who care more about the bottom line of health than healthy teeth and gums.
Favero knows that a dentist has 29 implants done in a patient who needs half of them.
S. Dental Center, whose name and advertising are attracting foreign customers
The Moscow Times once told a patient that she had 14 holes. -
Not even though she did.
"Your smile is a business card," says masterina Shevtsova, a dentist at Masterdent, the largest dental chain, who has opened 30 clinics in the Russian capital since 1996.
Most of the patients in her clinic have a funky vertical fish tank decorated with a waiting room (without fish)
Computer screen and keyboard in the examination room, hoping to replace the old filling or crown with new and better thingsquality ones.
Some people want implants.
Patients ask for whitening every second.
The most popular is the veneer, a thin porcelain cap covering the teeth, which can cover up stains or debris.
They ran about $570 a tooth.
Akulovich of dentistry today warns against whitening, especially at home, which can damage the gums.
"White Teeth don't necessarily mean healthy teeth," he said.