courting customers - household air purifiers

by:Yovog     2020-05-18
courting customers  -  household air purifiers
To celebrate its 28 th anniversary, the leading court of electrical, IT and furniture retailers in Malaysia recently launched a national campaign aimed at strengthening ties with customers.
The slogan of the movement, "hidden up Senang dengan courts "(
Easy life with the court)
Reassure customers that the court will continue to adhere to the affordable principle of meeting different needs through various payment options, making home products easy to access.
According to the campaign, the court will renovate its 10 stores from next month to March 2016 to refresh it, starting with the SeaPak store.
The store will continue to operate throughout the renovation period.
Five new court stores will be opened by the end of this year, which will be integrated into the new look.
The new look will create a more enhanced shopping experience for better customers of lighting and flooring, so that they can better discover the broader products of the court.
The new look extends to customer service. in customer service, employees will receive more customer training. centric.
Even the uniform of the staff will be like the existing Blue polo T-
The shirt has been replaced by a smarter man. looking blue-and-yellow shirt.
More than RM20mil will be used for exercises including the appointment of popular stands
Crosstalk actor Hallis is the brand spokesperson of the court of first instance of Iskandar. Two 30-
The second TV commercial of senlang Karun and senlang Serjak Dulu will also be broadcast on major TV stations.
As an ambassador, not only will Harith appear in promotional material and meet with customers at the Court store, he will also participate in the community outreach programme of the court, the Rumah Amal Court, the aim is to provide family necessities to 28 charities and families.
Malaysian court chief executive Tim Luce said they had been planning to renovate and update the court for months.
The company has been looking to reinvent itself
Look at their product range and find ways to raise awareness about their products, he said.
"Emphasis on value and affordability is the cornerstone of this brand campaign.
"While we want to connect with our customers by showing real products --
The life experience they face every day, we also pay attention not to lose attention to the price information, because our industry has a very high price.
The competition is fierce, "he said.
When the campaign was launched in the Court of Sri damansala,-
50% increase in stores and inventory
Repair units including more new appliances, IT and furniture products.
New additions are presented by re-energising
The store concept, as enhanced by its ultimate screen category, has 300% options
A screen TV set and a wider range of air conditioners, air purifiers, and coolers in cool areas.
The court will also dedicate a full section to health products and wearable devices from popular brands such as Fitbit, Garmin, TomTom and Braun.
There is also a new furniture collection, "your furniture" and "Your Bed", with two new concepts, classic and modern, which allows customers to add individuals to their furniture
The new court price promise will see retailers double the price difference if customers find a lower price difference
Pricing goods from other retailers.
It includes a 30-day hassle-
Free exchange and refund instead of 10 days, 14-
Product booking for the day, delivery within the barsheng Valley for up to five hours, extended product warranty for up to 10 years, 100% approval to spend RM1, 000 on the court Flexi program.
New owners, newlyweds and fresh graduates will benefit from the court's flexible credit program, as they buy a variety of products at low prices and repay them at interest rates as low as 0%.
A comprehensive online store will also be launched as well as e-commerce
Kiosk, click and collect counter-
Shop to make the shopping experience of the court completely diversified
Channel before the end of the year.
For more information, please visit www. courts. com.
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