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A promotional booth at Waterloo station that distributed free electric toothbrushes to commuters was forced to close today due to safety concerns, hundreds of people flooded the staff and caused "confusion" in the lobby ".
For safety reasons, the railway owner ordered the closure of Colgate's "brushswap" campaign.
Colgate's offer will give people the opportunity to change from today to Friday to a new £ 169 with an old electric toothbrush.
99 ProClinical A1500 products.
But they clearly underestimated the need for the deal, with some commuters arriving at five o'clock A. M. to claim a toothbrush.
By seven o'clock A. M. , frustrated consumers were told that there were no more products due to the distribution of 150 distributed products. By 9.
30 Colgate posted a tweet saying: "We were asked to close the booth due to the number of people.
We apologize for the inconvenience.
"We are planning the best way to open this week.
"The promotion will also be held at Victoria station next week.
Bargain hunter Rob Myers says he's lined up from 6. 50am until 8.
20. when he found that the booth had been closed, he was sent away and was told to return at 1030.
He wrote on Twitter: "They messed up things.
Many disappointed people.
Very poor handling!
"Maria Jose, a commuter from Clapham, called the event a" fiasco "and said Colgate failed to respond to her complaint about their customer service hotline:" It was just a mess.
This is a good deal.
How can they underestimate demand so badly?
Other passengers reported that when the hall was full of people, they saw "the staff looked scared ".
It is reported that the British Meteorological Bureau and the British traffic police refused to call the police.
"Waterloo often holds promotions, but the demand for Colgate stands exceeds everyone's expectations.
"To accommodate passengers and those who want to take advantage of this offer, we are working with Colgate to try to reschedule the promotion for another day outside the peak hours.
A spokeswoman for Colgate said: "unprecedented interest has caused serious congestion within the station and has caused the station to close for one day.
"We are currently working on this and will provide further information as soon as possible.