air purifier makers eye increase in sales as pollution levels worsen - plug in air purifier

Air purifier manufacturers have again seen their sales soar as they did in previous years, as air quality in the capital and adjacent areas could deteriorate further in the coming weeks.
While the companies again expect Delhi's NCR to drive sales this year, they also see demand growth in small and secondary cities other than metropolitan cities.
"Before and after Diwali, we have seen a further decline in air quality in the past, some of which will definitely translate into awareness and demand for this category, shahanke Sinha, chief transformation officer of Eureka's Forbes, said.
"We expect demand in big cities and in the North to be a large part," he said . ".
Unfortunately, he said, sales of air purifiers will peak only when consumers see pollution levels rise to dangerous levels.
Winter is more than half of sales in this category, he added.
Although the air purifier industry is small and limited to big cities, manufacturers are experiencing double-digit high-speed growth in this area due to increased awareness of people willing to spend money to improve the air quality around them.
Among other companies, Honeywell also expects demand to increase during the festival when the pollution index rises.
Comprehensive index of air quality (AQI)
According to data from the Central Pollution Control Commission, Delhi recorded 337 last week in the category of "very poor", the highest in the season and creating a hazy environment (CPCB).